A digital agency built for the modern web.
We design and build web and mobile applications for businesses across the UK — from early-stage ideas to fully deployed products.
What we do
We cover the full product lifecycle — strategy, design, development, and ongoing support. No account managers, no handoffs between teams. You work directly with the people building your product.
Web applications
Bespoke web software designed and built from scratch. Fast, accessible, and built to scale with your business.
Mobile apps
iOS and cross-platform mobile applications. From concept and wireframes through to App Store submission.
Digital strategy
Not sure where to start? We help businesses work out what to build, why, and in what order — before writing a line of code.
Ongoing support
We don't disappear after launch. We offer ongoing maintenance, improvements, and technical support for the products we build.
Integrations & APIs
Connect your existing systems, automate workflows, or expose your data through a reliable, well-documented API.
UX & design
Clean, purposeful interfaces that make software intuitive to use. Design is part of how we build, not an afterthought.
How we work
A straightforward process — no jargon, no unnecessary ceremony.
Discovery
We start by understanding what you're trying to achieve, who it's for, and what success looks like. This shapes everything that follows.
Design & plan
We map out the product, agree on scope, and design the key flows before any code is written. No surprises mid-build.
Build
Iterative development with regular check-ins. You see progress throughout — not just at the end.
Launch & support
We handle deployment and stay on hand after launch. Most of our clients continue working with us long after the initial build.
About 1st Soft
1st Soft is a London-based digital agency focused on building practical, well-crafted software. We work with businesses of all sizes — from startups finding product-market fit to established companies modernising their digital operations.
We're a small, senior team. That means the people you speak to are the people building your product. No outsourcing, no junior handoffs.
Ready to start something?
Tell us about your project. We reply within one business day.
Get in touch